ChatGPT
FreemiumBest for: All-round drafting, brainstorming, rewriting and quick analysis
OpenAI's general-purpose assistant for writing, Q&A, file analysis, image generation and more.
Best for: All-round drafting, brainstorming, rewriting and quick analysis
OpenAI's general-purpose assistant for writing, Q&A, file analysis, image generation and more.
Best for: Long-form writing, editing long documents and careful reasoning
Anthropic's AI assistant, strong at long documents, nuanced writing and coding help.
Best for: Everyday help if you live in Google Workspace (Gmail, Docs, Drive)
Google's AI assistant with deep research and integration into Google apps.
Best for: Polishing grammar, tone and clarity wherever you type
Writing assistant that checks grammar, spelling, tone and clarity across browsers and apps.
Best for: Paraphrasing and summarising text
Paraphrasing, summarising, grammar-checking and citation tool popular with students.
Best for: On-brand marketing copy for teams
AI content platform for marketing teams with brand voice and campaign workflows.
Best for: Go-to-market workflows and sales/marketing copy
AI platform for sales and marketing content and GTM workflow automation.
Best for: SEO articles and AI-search visibility
AI writing and SEO platform for articles and tracking brand visibility in AI search.
Best for: Fiction and novel writing
AI writing partner built specifically for fiction authors and novelists.
Best for: Cheap, quick short-form copy
Budget AI writing assistant for short-form content in many tones and languages.
Best for: Highest-aesthetic artistic images and concept art
Image (and video) generation known for striking, artistic results.
Best for: Commercially-safer images and edits inside Adobe apps
Adobe's generative AI for images, video and design, integrated with Photoshop and Express.
Best for: Images with accurate text, posters and logos
Image generator known for rendering readable text in images.
Best for: Game assets, consistent styles and fine-grained control
Image and video generation platform with style models and editing tools.
Best for: Vector graphics, icons and brand-consistent illustrations
AI image tool that can output vector (SVG) graphics, icons and brand styles.
Best for: Real-time image generation and upscaling
Creative suite for real-time image generation, enhancement/upscaling and video.
Best for: Product photos and background removal for e-commerce
AI photo editor for removing backgrounds and creating product shots.
Best for: Cinematic AI video generation and editing
AI video generation and editing tools for creators and filmmakers.
Best for: Training and explainer videos with AI avatars
Create presenter-led videos with AI avatars and voiceovers in many languages.
Best for: Avatar videos and video translation/lip-sync
AI avatar video creation plus video translation with lip-sync.
Best for: Editing video and podcasts by editing the transcript
Video and podcast editor where you edit media by editing text.
Best for: Quick social video edits with auto-captions
Video editor with AI captions, templates and effects for social media.
Best for: Turning long videos into short viral clips
Repurposes long-form videos into short clips with captions for social.
Best for: Turning blog posts or scripts into videos
Creates videos from scripts, articles and long recordings with stock footage.
Best for: Fast text- and image-to-video clips
Luma AI's Dream Machine for generating video and images from prompts.
Best for: Realistic text- and image-to-video generation
Kuaishou's video generation model for text- and image-to-video.
Best for: Realistic voiceovers, voice cloning and dubbing
Leading AI voice platform for text-to-speech, voice cloning, dubbing and voice agents.
Best for: Business voiceovers for presentations and e-learning
Text-to-speech studio for voiceovers with many voices and languages.
Best for: Making complete songs with vocals from a prompt
AI music generator that creates full songs, including vocals and lyrics.
Best for: AI music generation and remixing
AI music creation tool for generating and editing tracks.
Best for: Making rough recordings sound studio-quality
Browser tools including Enhance Speech to clean up voice recordings.
Best for: Listening to documents, PDFs and articles read aloud
Text-to-speech reader for documents, web pages and books.
Best for: AI pair programming inside your existing editor
AI coding assistant in VS Code, JetBrains and GitHub, with chat and agent modes.
Best for: AI-first code editor for working across a whole codebase
AI code editor (VS Code-based) with codebase-aware chat and agents.
Best for: Agentic coding from the terminal on real projects
Anthropic's agentic coding tool that works in your terminal and IDE.
Best for: Agentic AI code editor
AI-native code editor with an agent (Cascade) for multi-file changes.
Best for: Building and hosting apps from a prompt in the browser
Browser-based IDE with an AI Agent that builds and deploys apps.
Best for: Non-coders building full web apps by chatting
Builds full-stack web apps from natural-language prompts.
Best for: Prompt-to-app prototypes in the browser
StackBlitz's AI tool for building and deploying web apps from prompts.
Best for: Generating React/Next.js UI from a description
Vercel's AI app and UI builder that generates React/Next.js code.
Best for: Web research answers with cited sources
AI answer engine that searches the web and cites its sources.
Best for: Studying and querying your own documents; audio overviews
Google's research notebook that answers from your uploaded sources and makes audio overviews.
Best for: Literature reviews and extracting data from papers
AI research assistant for finding, summarising and extracting from academic papers.
Best for: Evidence-based answers from scientific research
AI search engine that answers questions from peer-reviewed research.
Best for: Checking how papers are cited (supporting vs contrasting)
Shows citation context β whether research supports or disputes a claim.
Best for: Fast, good-looking slide decks from a prompt or doc
Creates presentations, documents and web pages from prompts or notes.
Best for: Team decks that auto-format to stay on brand
Presentation software with smart templates that auto-layout slides.
Best for: Collaborative presentations for startups and teams
Collaborative presentation software with AI deck generation.
Best for: Non-designers making social posts, slides and marketing graphics
Online design platform with Magic Studio AI features for graphics, slides and video.
Best for: AI help inside Word, Excel, PowerPoint, Outlook and Teams
Microsoft's AI assistant, available free on the web and inside Microsoft 365 apps.
Best for: Live meeting transcription and notes
Meeting assistant that records, transcribes and summarises meetings.
Best for: Searchable meeting notes synced to your CRM
AI notetaker that records, transcribes and summarises calls with integrations.
Best for: Meeting notes without a bot joining the call
AI notepad that enhances your own notes using device audio, with no meeting bot.
Best for: Free AI meeting recorder and summaries
AI notetaker for Zoom, Google Meet and Teams with summaries.
Best for: AI across your notes, docs and team wiki
Notion's built-in AI for writing, search across workspace and meeting notes.
Best for: Auto-scheduling tasks into your calendar
AI planner that schedules tasks and projects into your calendar automatically.
Best for: Protecting focus time and habits on Google/Outlook calendars
AI calendar assistant for scheduling habits, tasks and focus time.
Best for: Getting through email faster with AI
Email client with AI writing, triage and search.
Best for: Optimising articles to rank on Google
SEO content optimisation platform with AI writing and audits.
Best for: Keyword research, competitor analysis and SEO
Online visibility platform with SEO, PPC, content and AI-search toolkits.
Best for: Generating ad creatives at scale
Generates ad banners, copy and creatives scored for performance.
Best for: Scheduling social posts with an AI writing assistant
Social media scheduling with a built-in AI Assistant for post ideas.
Best for: AI inside a CRM for marketing, sales and service
HubSpot's Breeze AI features and agents across its CRM platform.
Best for: AI agent resolving support conversations
Intercom's AI customer service agent, priced per resolution.
Best for: AI agents and copilots for established helpdesks
Zendesk's AI agents and agent copilot for customer service teams.
Best for: Small-shop live chat with an AI agent
Live chat and AI support agent (Lyro) for small businesses and e-commerce.
Best for: A chatbot trained on your own website/docs
Build an AI support agent trained on your own content and embed it on your site.
Best for: Affordable helpdesk with AI assistance
Freshworks helpdesk with Freddy AI agents and copilot.
Best for: Chatting with spreadsheets and getting charts
AI data analyst: upload CSV/Excel files and ask questions to get analysis and charts.
Best for: SQL/Python data notebooks with AI for teams
Collaborative data workspace with notebooks, SQL, Python and AI assistance.
Best for: AI-powered spreadsheets with built-in integrations
Spreadsheet with an AI Analyst and integrations for data import.
Best for: Writing Excel/Google Sheets formulas from plain English
Generates and explains spreadsheet formulas and analyses data.
Best for: Product/UI design with AI assistance and prototypes
Collaborative design tool with AI features, including Figma Make for prompt-to-prototype.
Best for: Quick app mockups from text or sketches
AI UI design tool that turns prompts, sketches and screenshots into mockups.
Best for: Designing and publishing marketing websites
Website builder with AI site generation, design tools and hosting.
Best for: Generating a logo and brand kit for a new business
AI logo maker and brand kit generator.
Best for: Connecting thousands of apps with AI-powered automations
No-code automation platform with Zaps, AI steps and agents across 7,000+ apps (per Zapier).
Best for: Visual, complex automations at lower cost
Visual automation platform for building multi-step workflows and AI agents.
Best for: Self-hostable workflow automation and AI agents
Workflow automation with AI agent nodes; self-host (fair-code) or use paid cloud.
Best for: Building AI assistants for email, scheduling and outreach
No-code platform for building AI agents that handle inbox, meetings and outreach.
Best for: Building teams of AI agents for business processes
Platform to build and run AI agents and multi-agent workforces.
Best for: General-purpose autonomous agent for multi-step tasks
Autonomous AI agent that plans and executes multi-step tasks like research and building.