PurposeFit AI tool · Images, Design
Recraft: what it’s best for, pricing and alternatives
Best for: Vector graphics, icons and brand-consistent illustrations
AI image tool that can output vector (SVG) graphics, icons and brand styles.
| Pricing model | Freemium |
|---|---|
| Official website | https://www.recraft.ai |
| Pricing page | https://www.recraft.ai/pricing |
| Categories | Images, Design |
Prices, plans and features change. Check Recraft’s own pricing page before you buy; UK VAT may be added.
Tasks we recommend Recraft for
- Image with text: poster, flyer, thumbnail — Alternative: Clean graphic-design styles and vectors.
- Design a logo or brand — Alternative: Generates vector logos/icons you can edit.
- Make icons or vector graphics — Best pick: Outputs true vector (SVG) graphics.
Alternatives to Recraft
Ideogram
FreemiumBest for: Images with accurate text, posters and logos
Image generator known for rendering readable text in images.
Canva
FreemiumBest for: Non-designers making social posts, slides and marketing graphics
Online design platform with Magic Studio AI features for graphics, slides and video.
Looka
PaidBest for: Generating a logo and brand kit for a new business
AI logo maker and brand kit generator.
Adobe Firefly
FreemiumBest for: Commercially-safer images and edits inside Adobe apps
Adobe's generative AI for images, video and design, integrated with Photoshop and Express.
Midjourney
PaidBest for: Highest-aesthetic artistic images and concept art
Image (and video) generation known for striking, artistic results.
Leonardo.Ai
FreemiumBest for: Game assets, consistent styles and fine-grained control
Image and video generation platform with style models and editing tools.
More categories
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